Strategically speaking, the Eberle agency group has pulled off a coup – as of October 1, 2024, the former ecomBETZ PR will be integrated into the entire group as Eberle Business GmbH. The clear aim is to use the new synergies within the agency group for B2B companies as well.
The two managing directors of Eberle Business, Markus Rahner and Klaus Peter Betz, want to use their broad expertise in consumer advertising in combination with marketing and sustainability strategies to help industrial companies make greater progress in communications.
In future, Eberle Business customers will benefit from an agile team with a wide range of services covering all key areas such as marketing and communications consulting, content and digital marketing, sustainability and media marketing as well as strong creative services.
Bernd Eberle, CEO of the Eberle Group, emphasizes: “With the B2B agency, we have taken the first step towards the further development and future viability of our communications group.”