For the launch of the new Dr. Schaette product line, exclusively for horses, we designed and realized – in addition to the
brand identity and packaging
– the new website including online store, the newsletter and the accompanying Google Ads campaign.
The new website brings the new claim “Knowing what’s good for horses” to life: users can find in-depth knowledge in the guide as well as articles on current topics in the blog – everything to do with horse health. Testimonials on products and a comprehensive medicinal plant encyclopedia complete the site and close the loop on the products. A new newsletter also provides regular information about new, informative content and offers.
For the new online store, we are implementing a Google Ads campaign that links to the various bestselling Dr. Schaette products with search network ads.
