For over 135 years, the name Ventzki has stood for technical innovation and the highest quality. Founded in 1882 as a company specializing in the construction of agricultural machinery, the company has continued to develop and is now a leader in the development and production of ergonomic handling systems. The Eislingen site produces high-precision solutions for lifting, tilting, tipping and transferring, which are indispensable in numerous branches of industry. Whether automotive and vehicle manufacturers, their suppliers, plant and mechanical engineering companies or companies from the processing industry – they all rely on Ventzki’s powerful and ergonomic systems, which make work processes more efficient and safer.
We developed a comprehensive strategy and brand concept to further develop Ventzki strategically and expand its market position. The aim was to further consolidate existing markets and tap into new target groups. The company was repositioned through targeted product staging that focuses on the ergonomic benefits of Ventzki systems. The machines are not only powerful tools, but also real work facilitators for numerous industrial sectors.
Our scope of services included the conception and design of a completely new product catalog that clearly presents all devices and their possible applications. In addition, we developed a new image brochure and a modern website that strengthens Ventzki’s brand identity. We also produced case studies and detailed product brochures that illustrate the benefits of the individual systems in a practical way. To further increase brand visibility, we also supported Ventzki with targeted press work to optimally position the company’s innovative strength in the industry. More information about our customer here.
