Real content, high credibility: W&V reports in detail on our platform strategy for babyclub.de in its “Communities” 06/2020 issue. babyclub.de. The online platform launched by Bernd Eberle back in 1997 now has almost 1 million unique users every month. The site provides editorially prepared specialist information and service knowledge for the very special target group of pregnant women and young parents. Manufacturers, especially from the organic sector, reach their target group with pinpoint accuracy.
You can read more about the success story, the strategic and technical possibilities offered by the portal and the sometimes curious experiences the babyclub.de team has already had here.