Our soft relaunch of the Alnatura coffee range differentiates varieties and characteristics more quickly and directly – for a more consumer-friendly orientation at the PoS.
The range stands for daily, natural enjoyment with fair production and a good price.
The higher proportion of the brand color beige and the high-quality dark brown provide the framework for the range, ensuring a uniform, calm brand image and high recognition.
We display key information such as intensity and other properties on the narrow color layer that differentiates between the varieties.
Striking cup illustrations, such as for espresso or coffee, and draped beans or powder make the variety recognizable at a glance.
Do you have any questions, a specific project or would you simply like to get to know us? Then contact us for a non-binding initial consultation.
