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Alnatura dairy products

The design of the Alnatura dairy products was deliberately derived from the classic Alnatura appearance in order to meet the special requirements of this product category. While the design is visually differentiated in order to optimally convey the specific characteristics and freshness of the dairy products, the brand affiliation to Alnatura remains clearly recognizable.

The naturalness and high quality of Alnatura dairy products is underlined by a targeted color and visual language, without losing sight of the familiar design elements of the brand. The connection to Alnatura’s organic philosophy remains, so that the products fit harmoniously into the overall portfolio and offer clear orientation for consumers.

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This sophisticated balance between differentiation and recognizability ensures that Alnatura dairy products stand out at the point of sale, while at the same time reflecting the values and quality of the Alnatura brand unchanged. The result is a design that is both functional and brand-compliant and skillfully showcases the uniqueness of this product line

Alnatura dairy products are an extensive range of over 100 products that goes far beyond the classic basic products. In addition to milk, yogurt, butter and cheese, the range also includes a variety of plant-based alternatives that meet the growing needs of a conscious and sustainable diet.

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Whether creamy quark and yoghurt specialties, aromatic cheeses from organic production or high-quality milk varieties – Alnatura dairy products offer a wide selection for the most diverse preferences and diets. Alnatura attaches particular importance to natural ingredients, gentle processing and high organic quality, which is characterized by the absence of artificial additives and sustainable production.

The range is complemented by innovative specialty products that provide variety on the breakfast table or in the kitchen. From Greek yogurt and cream cheese specialties to plant-based drinks and desserts – Alnatura dairy products stand for variety, taste and responsible nutrition.

The range includes both the core product categories as well as innovative trend articles and specialized subranges, such as a wide selection of goat’s milk products.

More information:
Our client: Alnatura
All projects for our client Alnatura





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Eber