The “Bio Baden-Württemberg” seal combines the “organic” and “regional” megatrends. Under the slogan “Organic + Regional = Optimal!”, we have made this known to consumers with extensive communication measures and joint advertising campaigns for organic food from Baden-Württemberg.
In addition to organic quality, the measures also emphasize the regional origin of food from Baden-Württemberg.
In addition to advertising materials for tasting events, posters, flyers, recipe cards and information brochures were developed.
