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Launch of Weleda’s Sun Care

The Weleda sun protection and sun care products entered the market in summer 2018 with the core message “Natürlich geschützt, von der Sonne geküsst” (naturally protected, sun-kissed skin).

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We accompanied this comeback in full. We designed the packaging for Weleda SUN, developed the overarching campaign and created extensive film and image material.

The result is an internationally-useable tool kit for all digital and print applications.

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For Germany, Switzerland and Austria, we also produced the eye-catching print, OoH and PoS presentations.





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