The natural skin salves by Weleda were the focus of the spring 2018 campaign; the Calendula salve, that has a natural effect on cuts and grazes and Combudoron®, the gel containing dwarf nettles providing relief for sun burn & insect bites.
We developed the compact counter displays, window banners and street posters for exclusive use at the PoS, as well as additional decorative elements and informative materials for the campaign.
Supplementary to the campaign “Ab ins Grüne. Natürlich begleitet von Weleda.” (Into the green. Naturally accompanied by Weleda), we promoted various lotions for the summer.