Natural Cosmetics Display Wins Gold POPAI Award

The natural cosmetics display for dm won the “golden Indian” at the POPAI D/A/CH Awards for “beauty & fragrance”. Eberle conceptualised and designed the display for Weleda, which was realised in cooperation with the manufacturer Thimm. The modularly-equipped floor display creates a prominent secondary placement for natural cosmetics in dm stores.

POPAI (Point of Purchase Advertising International) is a non-profit organisation, which has awarded internationally-acclaimed PoS solutions with gold, silver and bronze for over 50 years.