The Alnatura print motif “Mild apple” developed by us is one of the ten most effective ads of 2014. This was determined exclusively for W&V by the Munich-based institute Imas International.
The motif is part of a product image campaign for our long-standing customer Alnatura. We showcase selected products from the range in full-page advertisements. The different motifs each communicate an aspect of Alnatura’s Bio 7 initiative.
The Bio 7 initiative shows what the Alnatura brand stands for and at the same time ensures differentiation in the competitive environment.