For the Demeter association, we ran a Demeter campaign to give consumers a clearer understanding of the advantages of the biodynamic value chain. The result was 20 facts about organic farming, for each of which we developed striking key visuals.
A 24-page brochure was designed for the image campaign and the website was redesigned. Other advertising materials such as posters, postcards and flyers for retailers were also created.
The 20 facts show what drives Demeter and how current social issues are addressed in its daily work.