Deutsche Post DHL Group is one of the world’s leading logistics companies and the market leader in the mail and parcel business with its Post & Parcel Germany division. As a global company, Deutsche Post has a special responsibility to protect the environment and reduce its ecological footprint. With the Deutsche Post sustainability campaign, the company is consistently focusing on sustainable solutions to minimize emissions and promote climate protection.
Based on this role, a Group-wide sustainability roadmap was developed and adopted with the ambitious goal of reducing all logistics-related emissions to zero by 2050. The measures include the increased use of zero-emission delivery vehicles, innovative alternative drive systems and investments in climate-neutral logistics centers. The company is also involved in global environmental projects in order to make a long-term contribution to sustainable development. This strategy underlines Deutsche Post’s commitment to combining economic success with ecological responsibility.
We support the Post & Parcel Germany division as a strategic partner in the implementation of the Group strategy and launched the sustainability offensive in April 2021. As part of the collaboration, a label was developed for the sustainability campaign and a communication framework was created that forms the basis for communicating sustainability issues for Deutsche Post in terms of both content and design. In addition, we designed and produced various communication materials, including a sustainability magazine aimed at managers in the company, which presents the planned climate protection measures in a clear way.
