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Open for an authentic brand soul

In Germany, only seven out of around 200 wells currently carry the coveted organic mineral water certificate – a sign of the highest purity and sustainable production. One of these certified wells is Rheinsberger PreussenQuelle, which we have been supporting in all areas of communication and brand management since 2014.

Not far from Berlin, in the middle of the unspoiled nature of Rheinsberg, natural organic mineral water is extracted here daily from the deepest layers of rock – unadulterated, pure and in accordance with the highest ecological standards. But Rheinsberger PreussenQuelle goes far beyond simply extracting water: the company is committed to handling the “raw material of life” in a particularly responsible manner and pursues a consistently sustainable, transparent corporate philosophy.

Rheinsberger PreussenQuelle is setting new standards in the industry with environmentally friendly bottling processes, resource-saving packaging solutions and a consistent focus on climate-neutral operations. As a long-standing partner, we support the company in making these values visible in clear and authentic brand communication.

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Under the guiding principle of “Strengthening brands sustainably”, we worked with Rheinsberger PreussenQuelle to develop a comprehensive concept for a strong, authentic brand identity. Our focus was on making the company’s values – sustainability, transparency and the highest organic quality – visible in every aspect of the visual communication.

A central component was the development of the packaging design for the entire gastronomy and end consumer range. The aim was not only to create an aesthetic and functional design, but also to make the brand’s sustainable philosophy recognizable at first glance.

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But our involvement went far beyond the packaging design: together with the Rheinsbergers, we developed a new visual language that impressively conveys the purity and naturalness of the organic mineral water. We also developed a modern corporate design that clearly and consistently presents the identity of Rheinsberger PreussenQuelle – from the logo design, typography and color scheme to all communication materials.

Our approach: open to everything a brand needs – from strategic consulting and creative design to long-term brand management. In this way, Rheinsberger PreussenQuelle was not only visually enhanced, but also strengthened in its position as a pioneer for sustainable organic mineral water.

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In addition, the website www.preussenquelle.de, the regularly published magazine “ressource” and the blog “stays natural!”where the Rheinsbergers share their thoughts and actions for ecology, sustainability and health with people who want to go through life just as sustainably, as well as social media activities on Facebook and Instagram.

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More information:
Our client: RheinsbergerPreussenquelle
All projects for our client Rheinsberger Preussenquelle





Further work
Rheinsberger PreussenQuelle - Organic mineral water campaign
Rheinsberg Preussenquelle
Rheinsberger PreußenQuelle Klimapositv
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