The central brand message “My best time” from Bruno Söhnle

For over 50 years, the name Bruno Söhnle has stood for the highest precision, traditional craftsmanship and excellent design in the German watch industry. The brand has earned a firm place among renowned watch manufacturers and combines masterful watchmaking with state-of-the-art technology.

Bruno Söhnle has established itself as a synonym for exclusive timepieces, particularly thanks to the “Made in Glashütte/SA” quality seal, which stands for exceptional workmanship and precise accuracy. The high-quality watches combine classic elegance with contemporary accents and appeal to both lovers of traditional mechanics and fans of stylish quartz watches.

Thanks to consistent quality, innovative designs and a deeply rooted Glashütte watchmaking tradition, the Bruno Söhnle brand is enjoying steadily growing popularity – both in Germany and internationally. The combination of the finest craftsmanship, high-quality materials and technical sophistication makes every watch a timeless companion that perfectly combines aesthetics and functionality.

With the central brand message “My best time”, we have developed a nationwide large-scale campaign and holistic communication measures that are aligned with the value chain from the jeweler to the customer.