DuMont published the accompanying illustrated book for the launch of the Netflix documentary series “Our Planet”. With impressive pictures and lots of background information, he shows that our natural world can still recover from human destruction if we act now. We developed the creative concept for the illustrated book and implemented it alongside the
PoS appearance
in a social media campaign for Facebook and Instagram.
The video ads accompanied the launch of the illustrated book. In addition, ads with video material from the Netflix series are placed throughout the year on relevant campaign days such as World Ocean Day or Global Tiger Day.
