For the Demeter organisation, we brought the biodynamic creation chain visibly closer to the consumer via an image campaign. We developed striking key visuals for each of the 20 facts on organic farming.
A 24 page brochure was conceptualised for the image campaign and the website was overhauled. Moreover, additional advertising material such as posters, postcards and flyers were created.
The 20 facts show what Demeter is driving forward and how current societal issues are dealt with in their day-to-day work.