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The brand’s shape of the year KAISER

We developed the “Shape of the Year” campaign to showcase the innovative power of the Kaiser brand and its wide range of different baking shapes.

Three innovative baking tins were presented in the social media campaign and could be chosen via a user vote.

2,425 voting participants made for a neck-and-neck race in which the geometric waistband shape was ultimately chosen as the shape of the year 2018.





Further work

Kaiser - 100th anniversary campaign
Emperor
Kaiser 100 Jahre Jubiläum
Kaiser - 100th anniversary campaign
Emperor
Kaiser - Corporate Design
Emperor
Kaiser Backformen
Kaiser - Corporate Design
Emperor
Sustainability report of Scholz Recycling GmbH
Scholz Recycling GmbH
Scholz Recycling GmbH
Sustainability report of Scholz Recycling GmbH
Scholz Recycling GmbH
Alnatura - Payback mailings
Alnatura
Payback Mailings
Alnatura - Payback mailings
Alnatura
Regionah Energie - Brand identity
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Regionah Energie GmbH
Regionah Energie - Brand identity
Natural gas southwest
Alnatura - Campaign for the Alnatura Organic Farmer Initiative
Alnatura
Alnatura Bio-Bauern-Initiative Kampagne
Alnatura - Campaign for the Alnatura Organic Farmer Initiative
Alnatura
WMF - PoS table display
WMF
WMF - PoS table display
WMF
Alnatura - Nut cream
Alnatura
Alnatura - Nut cream
Alnatura
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