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Silit Roadshow – 44 cities, 50 days of action

Pots made from Silargan® preserve the full flavor and natural aroma of every ingredient.
To prove this, we sent a food truck on a taste training tour of Silit’s retail partners.

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Consumers can find out which spices are used in carrot soup.
or in an apple compote?

The Silit roadshow toured Germany for 50 days:
with test tasting, large competition, accompanying web and print measures
and explanatory films about the material and the manufacturing process of Silargan®,
the functional ceramic for natural cooking.

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We developed a new international brand identity for Silit back in 2013 and
gave the brand a complete facelift following its repositioning.
The roadshow under the motto “Find the natural taste”,
We designed and implemented the roadshow from A to Z: from the conception of the roadshow
from the food truck branding and the promoter outfits to the creation of the explanatory films
and all accompanying measures.





Further work

Silit - 100 years anniversary campaign
Silit
Jubiläum
Silit - 100 years anniversary campaign
Silit
Silit - Quadro launch campaign
Silit
Silit Kochtopf Qaudro
Silit - Quadro launch campaign
Silit
Silit - Corporate Identity
Silit
Corporate Identity Silit
Silit - Corporate Identity
Silit
Erdgas Südwest - Reference customer campaign
Natural gas southwest
Erdgas Südwest Referenzkunden
Erdgas Südwest - Reference customer campaign
Natural gas southwest
Kaiser - 100th anniversary campaign
Emperor
Kaiser 100 Jahre Jubiläum
Kaiser - 100th anniversary campaign
Emperor
WMF - New service: Wish Fulfiller
WMF
WMF Wunscherfüller print
WMF - New service: Wish Fulfiller
WMF
Stadtwerke Gmünd - Image campaign
Gmünd municipal utilities
Stadtwerke Gmünd Image
Stadtwerke Gmünd - Image campaign
Gmünd municipal utilities
Vitaquell - Brand identity and launch
Vitaquell
Vitaquell
Vitaquell - Brand identity and launch
Vitaquell
Davert - Further development of communication presence
Davert
Davert - Further development of communication presence
Davert