What are the different flavors of Byodo’s gourmet olive oils? For Facing, we developed a design concept for country-specific flavor profiles that makes it easy for consumers at the PoS and at the same time emphasizes the value and uniqueness of the individual oils in an individual style. In addition to the flavor, the intensity of the spiciness and bitterness were also worked out. Two products are currently available – Italy and Greece.
We also accompanied the product launch with delightful advertisements.