The Weleda Christmas Gift Set stands out with its striking point-of-sale display and lovingly designed gift packaging. As one of the leading “gift brands,” the Christmas season is an important and high-sales promotional period for Weleda. We were able to support this effort with a well-thought-out packaging design and, as we do every year, create a highlight in specialty stores. And with great success: In 2019, the gift sets and POS promotional materials sold out completely for specialty retailers well in advance.
We designed and developed custom gift packaging for the point of sale (POS), tailored to different price ranges and target audiences. By using a variety of materials and shapes, combined with a custom design, we offer consumers a wide selection to suit every taste.
Every gift box is produced using sustainable materials: Environmentally friendly cardboard packaging such as PaperWise, GOTS-certified textiles or wood from sustainable forestry are used.
We developed and designed a new Advent calendar with 24 small natural cosmetics gifts for the run-up to Christmas. Here, too, we paid attention to sustainability: The finishes used are as environmentally friendly as possible and embossing foil was completely avoided.
To showcase the Weleda Christmas gift set at the point of sale, a floor display accessible from all sides was developed. It can be set up in just a few simple steps, offers plenty of space for the gift sets, and gives retailers plenty of flexibility for custom merchandising. High-quality window displays round out the point-of-sale presentation.
More information:
Our client: Weleda
All projects for our client Weleda
back
